BLK, short from BLINK, aka Inês Mourão.
Originally from Lisbon, currently based in Amsterdam. Graphic designer, rapper, and all-round creative.
Below, find a selection of work done between 2015-2022
ART DIRECTION
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CULTURAL LANDSCAPE INSIGHTS
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CREATIVE IDEATION
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ART DIRECTION
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PITCHES
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CONTENT CREATION
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COPYWRITING
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GRAPHIC DESIGN
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TALENT CURATION
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SOCIAL-FIRST MINDSET
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ART DIRECTION - CULTURAL LANDSCAPE INSIGHTS - CREATIVE IDEATION - ART DIRECTION - PITCHES - CONTENT CREATION - COPYWRITING - GRAPHIC DESIGN - TALENT CURATION - SOCIAL-FIRST MINDSET -
On the list of my proudest achievements is Nasty Women Portugal: a fundraiser art exhibition that highlights women’s rights and champions artistic creation (and empathy) worldwide. I founded this project in 2017 and have been in charge of all the steps one entails: From branding to content production, strategy to PR, curation to logistics.
I am proud to say Nasty Women gathered more than 300 visitors annually, welcomed artwork from more than 100 artists worldwide, and donated to several institutions throughout. Zero sponsors, zero budget. ✊💜
Client Nasty Women Exhibition Portugal
Service Branding & Content Creation, Curation, PR and Strategy, Curation and Logistics
See: Nasty Women Exhibition Movement
To launch the Crocs x Natoo collab, the YouTube superstar provided her fans with several limited edition Jibbitz charms. The launch was promoted on Crocs FR website and on their european instagram channel. ✨🔮
Client Crocs
Service Art Direction, Design, Illustration
Agency Hey Honey
To celebrate the brands’ 20th birthday, Barbara Ryan and I worked on this campaign for Crocs. Barbara was in charge of the art direction and the creative development, design work and asset edits by me. 🍉
Client Crocs
Service Design, Creative
Agency Hey Honey
Soluna’s artist and visual brand, as well as her sonic identity was developed from scratch - The approach focused on highlighting her cultural background and in the social, cultural and musical landscape. The musical direction was made in collaboration with Andro Del Pozo, and a team of 4 other musicians and producers. 🎯 🎹
Client Soluna
Service Artist Identity Development, Musical Direction, Content Creation, Career Guidance + Acceleration
Freelance Project
Dandara is a young talented R&B singer. I helped her develop a brand new visual identity. I have also art-directed photoshoots for content - managing logistics throughout - and photographed some myself. 🌸
Client Dandara
Service Artist Branding, Content Creation
& Art Direction
Freelance Project
Considering the existing colors from the app, and visual elements, a new instagram feel was created from scratch, aiming to communicate social media content to a parent audience, on how to incite children to read. 📝
Client Reading.com
Service Art Direction, Design, Illustration
Agency Hey Honey
A post-pandemic look for a fundraiser, activist movement. from a dual color palette to a more inclusive one, the shapes represent fluidity and the colors highlight inclusion and radiance. 🚀
Client Nasty Women Portugal
Service Re-branding & UX/UI
Personal project
Branding for a new website of disruptive articles and data visualization by portuguese journalist and former radio host, Rute Correia. 📈
Client Interruptor
Service Branding
Type Freelance
Mixing business with pleasure, music videos are my favorite medium when it comes to creative direction and experimentation. 🎥
Music Videos
Services Concept, Art Direction, Production, Graphic Design, Editing
Freelance Projects
Uncompromised and shot on iPhone. 📱